Here we are in part THREE of this series on…
How to Approach Your Warm Market List Without Looking Like An A**
In this segment, we’re going to discuss…
What to say to your various categories of warm market.
So last week we broke down the different categories and gave explanations of who they might be.
Now, here is how you should come at them – and it had better be CORRECT!
Here we go…
Prefer to listen to this as opposed to reading it? Watch the video below…
The A-List: More often than not, because of the of “cut-the-crap” kind of relationship you have with this individual, you can be blunt & upfront with them.
“Hey girl. Look, I just got started with this new company and I want you to get in on this with me. I understand that you’re doing xyz, but I’m telling you… you’re gonna be kicking yourself and cussin’ me out later if you don’t! Aren’t you always talking about how you need extra money AND that you wanna lose weight? Alright then, now you can do both!”
So with this person, you don’t necessarily have to go through all of the formalities and niceties as you would with…
The B-List: You might not be AS upfront with this group as you are with the A-List, but once you make a little bit of small talk, you can get right to the meat of it.
“Listen, I was calling because I just started a new business that I’m pretty excited about and I wanted to find out if you knew anyone who might be interested in_____”
Now if you don’t feel comfortable enough with any of the people on this list to be that direct, then you can go with…
The C – E Lists: With these remaining lists, you want to call them up with GENUINE INTEREST in how they’re doing. In fact, the first initial call isn’t even about you getting them into the business or on a product. This is all about how they’re doing. And as they’re talking actually…
PAY ATTENTION & ATTENTIVELY LISTEN!
Show GENUINE concern as opposed to being like a lion ready to pounce & attack!
When you hear any mention of financial distress or things that you feel you might have a solution for, this is NOT the time to get $$$ in your eyes! Instead, think to yourself, “Wow, HOW could what I have to offer genuinely HELP them? COULD it even help them?”
Once you’ve determined that it/you can help, give them a call BACK a few days to a week or so later.
“Hey ____ how’s it going? Listen, I was thinking about you and our last phone conversation. I remember you mentioned that you were dealing with/going through _____. Well, I wasn’t even sure if I should mention it or not, but I felt if I didn’t, I’d be doing you a disservice. But I believe I have a possible solution. I don’t know, it may or may not be for you, but you’d never know unless you took a look at it, do you agree? So, are you open to taking a look at something that could potentially help you with _____?”
If they say they ARE open to taking a look, DON’T go into explaining mode! Simply give them access to your tool – website link, video, conference call number, etc – set up a day and time to follow up with them and then go through your usual follow up and close procedure as taught by your sponsor and/or company!
Now, also keep in mind that…
Oftentimes people will ask what YOU’VE been up to!
When you haven’t spoken with someone in a while, typically they will ask you how YOU’RE doing and what YOU’VE been up to.
Again, don’t pounce on them and start “throwing up” all over them about your business or products.
Stay cool, stay calm and be kinda nonchalant with it…
“Oh I’m still working at ______, taking care of my family and I have my own business that I’m working on the side. (Oh really? What kind of business do you have?) Oh, it’s a _____ business where I help people _____. Since you asked, would you happen to know anyone who would like to _____?”
If they say, “Yeah… ME!“, then simply FORM them to find out if what you have is a good fit for them and why. Remember, “He who asks the questions is the one in control!”
So the bottom line here is to just be cool and be NATURAL!
Be authentic and be genuine.
Forget the scripts.
Forget hunting & prowling.
When you start to develop a genuine concern for people… ESPECIALLY those in your circle of friends & family… then you’ll find that approaching your warm market can be that much easier because you take the pressure off of YOU and you allow things to just flow!
Now, I realize that even in going through this series, you STILL might be a little apprehensive about this whole ‘warm market thing’ so…
In the next installment, I actually give some good food for thought where I ask, “Should You Even Approach Your Warm Market In The First Place?“ Check it out!'Til next time... bye for now!
To YOUR Success,
P.S: Got a business you need more exposure to?
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